10 pages, This study looks at the role of Extension in helping local officials reduce plastic bag use at farmers markets in three Lake County, OH communities. We distributed free reusable bags to shoppers and conducted an education and outreach program. We then took observations to determine if the free reusable bags were being used. We also invited shoppers to take a voluntary survey about their environmental attitudes, why or why not they use the reusable bags, and how best to reduce plastic bag use moving forward. Results from the study suggest that supplying free reusable bags at farmer markets is not an effective strategy for Extension professionals attempting to reduce plastic bag use. Instead, we recommend working with local officials to develop financial incentives and disincentives tied to the type of bag option shoppers use, implement plastic bag bans at markets, and conduct locally-focused education and outreach. Although shoppers’ environmental literacy and desire for sustainability is high, it is shown that behavior change is unlikely to occur without financial or policy incentives.
USA: International Food Information Council, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12082
Notes:
Online from the IFIC organization. 5 pages., "2021 food trends: from our eating and purchasing habits for food safety, COVID-19 still looms large on food decisions and health goals." Summary of findings from the 2020 Food and Health Survey conducted by IFIC.
Online from publisher. 3 pages., The chief merchandising office of a New-York-City-based online grocer, FreshDirect, describes methods used for successful online food shopping experiences for prospects and continuing customers. He observes that more than 30 percent of the grocer's customers shop exclusively from their "re-shop" baskets. However, he explains ways used to give customers reasons to branch out from their normal baskets.
Via online issue. 3 pages., Results of a 2020 study by the Produce for Better Health Foundation indicate that fruit and vegetable consumption in the U.S. has declined almost 10 percent since 2004.
6 pages., Gene editing (GE) and gene modification (GM) technologies demonstrate noticeable differences. GE technologies introduce changes in DNA, which are intrinsic to the species, while GM technologies incorporate changes from foreign species. The potential benefits of GE have been highlighted in a number of recent scientific studies, pointing to the opportunities that are opening up in addressing the food availability problems as a result of the growing world population. However, the implementation of GE technology in food production would rely on public awareness, acceptance, and attitudes toward genetically modified and genetically edited food products. Based on the Theory of Reasoned Action (TRA), we surveyed Lithuanian consumers, farmers, and producers for their awareness, attitudes, and behavioural intentions towards GM and GE food. The 251 consumers, 50 farmers, and 56 food producers participated in the survey. Consistent across all samples (consumers, farmers, and producers, respectively), GM technology-related products’ self-assed awareness was significantly higher than the level of self-assed awareness of GE products. Awareness of GEO in all samples is relatively low. The level of support for GMO and GEO is also low in all groups of respondents. All groups – consumers, farmers, and producers – are less negative about food produced from GE than from GM raw materials. There was a statistically significantly higher overall likelihood for future use of GEO than the GMO. Producers would be less likely than consumers and farmers to use GMOs in the future. The same inclinations are observed with regard to GEO, with statistically significant differences in the sample of consumers, farmers, and producers.
Online from publication. 3 pages., Report of a conversation with Hugo Hays, global director of compliance and food safety for international banana firm, Fyffes.
20 pages., This study was conducted to examine Florida consumers’ stance on legalizing the growing and processing of hemp, recently redefined as an agricultural commodity. Factors were explored that may explain their stance to provide insight into the communication needs in the early stages of the U.S. hemp industry revival. Results indicated that respondents who had more favorable attitudes toward legalizing hemp were also more likely to fall within the category of being overall “for legalizing hemp” when offered a binary choice. Further, attitude toward legalizing hemp was predicted by respondents’ objective knowledge of hemp topics, attitude toward legalizing marijuana, and perceived personal relevance of legalized hemp cultivation and production. A strong association between hemp and marijuana was also observed in both the quantitative and qualitative findings, and respondents indicated some confusion regarding the mind-altering properties of marijuana compared to hemp. As such, a key recommendation is that early communication messages and strategies be tailored toward educating the public on differences in the uses and psychoactive properties of hemp and marijuana. Future research is needed to identify other key messages needed to enhance public understanding of hemp, as well as the best methods of delivering such. Future research should be conducted with other hemp stakeholders, including policymakers, hemp license-holders, and other farmers and industry members to reconcile potential differences in key stakeholder perceptions and enhance the future viability of the industrial hemp market.
