8 pages, Agricultural extension is now backing on the development agenda. The acknowledged failure of the traditional extension model in India has stimulated debate on extension reforms and the introduction of new extension models. Further, Indian agriculture has recorded an alarming ‘knowledge gap’ where ‘knowledge’ became central to agricultural production. The role of extension functionaries today is more challenging and demands structural and functional changes to meet the holistic needs of farmers and they have to equip themselves to cope with the drastic chance and dire needs. Agricultural extension is not only about imparting knowledge and securing adoption of improved practices but it also aims at changing the outlook of farmers. Moreover, Indian agriculture is undergoing a rapid transformation under globalization from a simple making a living to complex endeavour. Information revolution leads to fundamental changes in economic, political, social and cultural relations. Information technology is the lifeblood of many other technologies. It is opined that there is direct relationship between communication and development of agricultural sector. New information technology provides the opportunity for innovation. The ‘free flow of information’ will help the farmers is to overcome the knowledge gap and the availability of the new technology lead farmers to make real choice. This paper emphasizes on the role of ICTs in contemporary agricultural context and critically understands the failure of traditional extension functionaries.
Naeem, Arshia (author), Anjum, Maria (author), Rehman, Mariam (author), Mahmood, Zahid (author), Kamran, Muhammad Asif (author), and Lahore College for Women University, Lahore, Pakistan
Nuclear Institute for Agriculture and Biology, Faisalabad, Pakistan
National Agricultural Research Centre, Islamabad, Pakistan
Format:
Journal article
Publication Date:
2016
Published:
Pakistan: Asianet-Pakistan
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: D08248
4 pages., Online via AgEconSearch, Authors explain the basic concepts of Internet+ and big data, analyze the main problems in the application of big data technology in agricultural informationization, summarize corresponding solutions from the aspects of government guidance, financial input, open sharing of agricultural big data, big data storage and processing, data mining, etc., and describe prospects ahead in the province.
15 pages., Online via Directory of Open Access Journals (DOAJ)., "In sum, the Africa rising myth and penetration of ICTs in rural areas masks the disposition of Maasai means of livelihood , and therefore worsening the groups' conditions of living.
