Washington, DC: Pew Internet & American Life Project
Location:
African American Research Center, Library, University of Illinois at Urbana-Champaign
Notes:
25 p., Charitable donations from mobile phones have grown more common in recent years. Two thirds (64%) of American adults now use text messaging, and 9% have texted a charitable donation from their mobile phone. The first-ever, in-depth study on mobile donors, which analyzed the "Text to Haiti" campaign after the 2010 earthquake -- finds that these contributions were often spur-of-the-moment decisions that spread virally through friend networks.
Beneficiaries thus far include: West Yorkshire's Cosmos, assigned L30,000 to stage a year-long exhibition for local ethnic communities; Liverpool's Nigerian Community Development Project, given L90,000 to refurbish its Grade II listed building; Wales's Gateway historic parks and gardens access project, granted L113,000; Brixton's National Museum and Archive of Black History, handed L302,000; and central London's Coram's Fields play area for children, awarded £1m for a complete restoration. [Helen Jackson] says there are many ways in which HLF can benefit the black community and that it is particularly keen to address issues such as social exclusion, depravation and young people's concerns. "We want to ensure lottery funding goes to all groups," she says. "We are aware we have more to do in really promoting equality of access to our funding.