Essay within the theme, "The Jungle at 100: A Century of the Journalism of Reform. Involves Upton Sinclair's book, The Jungle," and the ABC News "PrimeTime Live" broadcast in 1992 (and again in 1997) about unsanitary food practices at Food Lion, one of the nation's largest food store chains.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29028
Notes:
Posted on http://www.youtube.com > Search on "p. sainath", Via You Tube, Features the thoughts of an award-winning journalist in India, P. Sainath Palagummi Sainath, about what he identifies as serious gaps in mass media coverage. He observes that due to the advertiser-driven environment for media organizations, national media are not interested in serving the information needs of rural residents and the poor, generally. National media do not have "rural" or "poverty" beats, he explains, although residents in those categories make up the majority of the population in India. He urges media to signal the weaknesses in society as well as the areas of progress.