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    Start Over Collection Agricultural Communications Documentation Center (ACDC) Publication Year 2010 Subject Term advertising Journal Title Journal of Applied Communications

    1. Stiffening strategies: a 20-year review of agricultural journalist experiences in the publication-reader-advertiser triad

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Evans, Jim (author), Roberts, Owen (author), Simon, Karen (author), and Banning, Stephen (author)
    Format:
    Journal article
    Publication Date:
    2010
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 181 Document Number: C36675
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    94(3-4) : 37-50

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