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    Start Over Collection Agricultural Communications Documentation Center (ACDC) Format Journal article Journal Title Agricultural Advertising

    1. Agricultural press, a factor in postal situation

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1918-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16932
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    31(8) : 19
    Notes:
    Reports that as farm magazines of national circulation restricted their circulations the U.S. Department of Agriculture encouraged members of Congress to find a way to remove the excessive burden of increased second-class postal rates from the shoulders of the farm publishers. "This branch of the government, be it realized, has been dependent upon the national farm journals to carry on some of the most important phases of its educational work."

    3. Playing up the advertising element in agricultural bulletins

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1918-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16929
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    31(7) : 26-27
    Notes:
    Examines the Farmers' Bulletins of the U.S. Department of Agriculture in terms of the increasing use of advertising techniques within them.

    9. Department of agricultural college editors

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1918-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16925
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    31(3) : 50-54
    Notes:
    Summarizes presentations at the annual convention of the American Association of Agricultural College Editors at Knoxville, Tennessee.

    10. Are there too many farm papers? If so, who is to blame?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Leith, S.E. (author)
    Format:
    Journal article
    Publication Date:
    1918-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16921
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    31(2) : 30-31
    Notes:
    "If there ever was a time when the agricultural field should be cleaned up, and weeded down to those papers that are legitimately serving the interests of better agricultural conditions, that time is now." Author urges media buyers to be more selective.

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