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Subject Term
- television[remove]211
- television viewing[remove]211
- television programming103
- radio74
- media effectiveness72
- listenership70
- farmers68
- rural broadcasts46
- information sources45
- media use35
- extension communication30
- information needs28
- India27
- readership27
- extension25
- newspapers25
- advertising24
- attitudes24
- rural people24
- farm families21