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Subject Term
- adoption process[remove]85
- farmers[remove]85
- adoption72
- information sources42
- diffusion34
- innovations25
- decision making24
- farming methods23
- India15
- information seeking14
- media effectiveness14
- extension11
- interpersonal communication11
- rural development11
- development communication10
- social factors10
- attitudes8
- communication theory8
- extension communication8
- conservation7