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Subject Term
- India[remove]42
- farmers8
- information sources8
- media effectiveness8
- media use8
- adoption7
- extension agents7
- farmer attitudes7
- development communication6
- development5
- farming methods5
- radio5
- rural development5
- television5
- adoption behavior4
- communicator effectiveness4
- information seeking4
- radio programs4
- roles4
- rural areas4