Survey of farmers market managers in california: food safety perspectives

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Pires, Alda F. A. (author), Kukielka, Esther A. (author), Haghani, Viktoria (author), Stover, James K. (author), de Melo Ramos, Thais (author), Van Soelen Kim, Julia (author), and Jay-Russell, Michelle T. (author)
    Format:
    Journal article
    Publication Date:
    2020-10
    URL:
    https://archives.joe.org/joe/2020october/pdf/JOE_v58_5a7.pdf
    Published:
    United States: Extension Journal, Inc.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12287
    Journal Title:
    Journal of Extension
    Journal Title Details:
    v. 58, n. 5
    Subject Term:
    animals, California, food safety, survey, vegetables, extension communications, collaboration, consumer behavior, farmers market, survey research, and markets buying behavior
    Notes:
    14 pages, We conducted a survey to characterize certified California farmers markets (FMs) regarding location, seasonality, size, product, product labeling, advertising methods, postharvest practices, regulations governing vendors, training offered, and training interests. Data obtained from the survey highlight the need for improvement regarding food safety and can serve as a basis for development of collaborative education by Extension educators, regulatory agencies, and FMs. Extension professionals can play a proactive role in such training opportunities, focusing outreach efforts for training according to applicable findings and including online training venues to maximize reach to stakeholders.

    Tools