Pear Bureau prepares for World Pear Day

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Koger, Chris (author)
    Format:
    News release
    Publication Date:
    2020-11-12
    URL:
    https://www.thepacker.com/news/retail/pear-bureau-prepares-world-pear-day
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11899
    Journal Title:
    Packer
    Subject Term:
    appeals (message), commodity promotion, communication planning, fruit, message content, nutrition information, promotion, social media, logos, and pears
    Notes:
    From publisher via online. 1 page., Describes communications plans by the Pear Bureau Northwest. "The freshly redesigned World Pear Day logo provides retailers and consumers with an exciting look that connects to messages of nutritional eating."

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