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Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Mattas, Konstadinos (author), Galanopoulos, Konstantinos (author), Karelakis, Christos (author), and Zevgitis, Panagiotis (author)
Format:
Journal article
Publication Date:
2019
Published:
Greece
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D11507
Journal Title:
Journal of International Food and Agribusiness Marketing
Journal Title Details:
: 1-29
Subject Term:
attitudes , behavior , buying behavior , consumer attitudes , consumer information , consumers , decision making , food , food labels , information issues , nutrition , nutrition information , health , functional foods , food information , food issues , Greece (Europe) , willingness to pay , food prices , food labeling , food communication , willingness-to-pay , and consumer concerns
Notes:
29 pages., Findings of a survey among consumers indicated that consumers recognize different kinds of functional foods, are willing to pay a premium for their purchase, and perceive possible health value. However, they appeared anxious about the health benefits these foods communicate in their labels.