Demonstrating the Public Value of Extension Forestry Programming Through Benefit Transfer Analysis

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Goerlich, Daniel L. (author), Munsell, John F. (author), Boyd, Heather H. (author), Moeltner, Klaus (author), and Virginia Cooperative Extension Virginia Tech University of Notre Dame
    Format:
    Online journal article
    Publication Date:
    2019-12
    URL:
    https://www.joe.org/joe/2019december/pdf/JOE_v57_6iw7.pdf
    Published:
    United States: Extension Journal, Inc.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 124 Document Number: D11233
    Journal Title:
    Journal of Extension
    Journal Title Details:
    57(6)
    Subject Term:
    extension, extension programs, forestry, information dissemination, public attitudes, surveys, value added, benefit transfer analysis, public value, and ecosystem services
    Notes:
    5 pages, via online journal, Cooperative Extension produces public value through educational programming that benefits the greater community. Forests provide numerous valuable benefits to society through the provision of ecosystem services. Cooperative Extension educational programming positively affects forest owners, who, in turn, conduct actions that enhance ecosystem services. An understudied relationship exists between Cooperative Extension and ecosystem services that can be drawn on to document Extension's public value. Applying ecosystem services values to Extension natural resources–related programmatic outcomes through benefit transfer provides an avenue through which Extension can potentially make significant advancements in monetizing its public value.

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