NCA wisely avoids Simmons

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Editorial
    Publication Date:
    1983-03-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09602
    Journal Title:
    Drovers Journal
    Subject Term:
    beef, communication planning, conflict, diet, food, interest groups, meat, message content, nutrition information, risk communication, health, message appeals, communication issues, communication strategies, and National Cattlemen's Association
    Notes:
    Delmar Hatesohl Collection, Editorial about a decision by the National Cattlemen's Association to reject an offer for "equal time" on a Richard Simmons television show following a previous guest's criticism of beef in the diet.

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