The roles of formal and informal delivery approaches in achieving fast and sustained adoption of biofortified crops: learnings from the iron bean delivery approaches in Rwanda

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Vaiknoras, Kate (author), Larochelle,Catherine (author), Birol, Ekin (author), Asare-Marfo, Dorene (author), and Herrington, Caitlin (author)
    Format:
    Paper
    Publication Date:
    2017-07-30
    URL:
    http://ageconsearch.umn.ed/record/258288?In=en
    Published:
    Rwanda
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09237
    Subject Term:
    adoption, adoption process, crops, decision making, direct marketing, farm women, food, interpersonal communication, media effectiveness, music, women, functional foods, food production, beans, Rwanda (Africa, Eastern), and biofortified food
    Notes:
    Research paper presented at the Agricultural and Applied Economics Association annual meeting, Chicago, Illinois, July 30-August 1, 2017. 38 pages; only the abstract and conclusions section are printed for ACDC archiving.

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