- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Beckman, Theodore N. (author) and Duddy, E. A. (author)
- Format:
- Book review
- Publication Date:
- 1937-07
- URL:
- http://search.ebscohost.com/login.aspx?direct=true&db=ufh&AN=6744734&site=ehost-live
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D07452
- Journal Title:
- Journal of Marketing
- Journal Title Details:
- 2 (1): 84
- Subject Term:
- accuracy, beef, communication methods, crops, fruit, market analysis, marketing techniques, product promotion, vegetables, pork, agricultural, USA (United States of America; North America), and USDA (United States Department of Agriculture)
