Using prompts in Extension: a social marketing strategy for encouraging behavior change

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Sanagorski, Laura (author)
    Format:
    Journal article
    Publication Date:
    2014-04
    URL:
    http://www.joe.org/2014april/tt7.php
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06062
    Journal Title:
    Journal of Extension
    Journal Title Details:
    52(2) : 2TOT7
    Subject Term:
    appeals (message), decision making, extension, extension communication, message content, social marketing, and point-of-action
    Notes:
    3 pages.

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