Direct sales suit producers and consumers' interests in Vietnam

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Moustier, Paule (author) and Nguyen, Thi Tan Loc (author)
    Format:
    Book chapter
    Publication Date:
    2010
    Published:
    Vietnam
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37109
    Subject Term:
    attitudes, consumer attitudes, consumers, direct marketing, distribution, farmer attitudes, farmers, farming systems, food, information needs, marketing, markets, rural-urban communication, sales methods, selling, Vietnam, and relationship marketing
    Notes:
    See C37105 for original, Pages 185-197 in Alessandro Bonanno, Hans Bakker, Raymond Jussaume, Yoshio Kawamura and Mark Shucksmith (eds.), From community to consumption: new and classical themes in rural sociological research. Research in Rural Sociology and Development, Volume 16. Emerald Group Publishing Ltd., Bingley, U.K. 275 pages.

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