- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Young, Brian (author)
- Format:
- Journal article
- Publication Date:
- 2003
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36479
- Journal Title:
- International Journal of Advertising
- Journal Title Details:
- 22 : 441-459
- Subject Term:
- advertising, appeals (message), buyer behavior, buying behavior, children, China, food, knowledge, knowledge level, message content, New Zealand, Sweden, UK, diets, and obesity
