- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Pohl, Sheila Ninomiya (author) and Freimuth, Vicki S. (author)
- Format:
- Journal article
- Publication Date:
- 1983
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36400
- Journal Title:
- Journal of Applied Communication Research
- Journal Title Details:
- 11(1) : 17-27
- Subject Term:
- adoption, adoption process, campaign planning, campaigns, case studies, communication planning, cooperation, cooperative programs, diffusion, education programs, food, innovations, nutrition, nutrition information, organizations, and participation
