- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Gillin, Paul (author)
- Format:
- Journal Article
- Publication Date:
- 2006-01-16
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30277
- Journal Title:
- B to B
- Journal Title Details:
- 91(1) : 17
- Subject Term:
- dairy, food, Internet, marketing, online systems, writing skills, writing style, marketing communication, agri-marketing, blogs, blogging, and yogurt
- Notes:
- Case report involving yogurt maker Stonyfield Farm.