- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Elder, Ryan S. (author) and Krishna, Aradhna (author)
- Format:
- Journal Article
- Publication Date:
- 2010-02
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30234
- Journal Title:
- Journal of Consumer Research
- Journal Title Details:
- 36(5) : 748-756
- Subject Term:
- advertising, appeals (message), attitudes, consumer attitudes, consumers, education effects, food, and message content
