Livestock producers advised to connect with consumers on emotional level

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Murphy, Dan (author / Outsource Marketing)
    Format:
    Audio segment
    Publication Date:
    2009-02-05
    URL:
    http://www.farmscape.ca
    Published:
    Canada
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 171 Document Number: C28764
    Subject Term:
    animal rights, appeals (message), environment, environmental communication, farmers, food, food safety, livestock, marketing, message content, and marketing communication
    Notes:
    Interview by Bruce Cochrane on Farmscape Episode 3095. 1 page.

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