- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Simpson, Roy B. (author / President, Simpson Advertising Company, St. Louis, Missouri) and Agricultural Publishers Association, Chicago, Illinois.
- Format:
- Speech
- Publication Date:
- 1925-10-28
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24912
- Subject Term:
- advertising, Agricultural Publishers Association (APA), communicator effectiveness, coverage, farm journals, publishing, reporting, sales methods, selling, and marketing communication
- Notes:
- Special Bulletin No. 94. Presented at annual meeting, Agricultural Publishers Association, Chicago, Illinois, October 15, 1925. 4 pages.
