- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kaiser, Harry M. (author), Schmit, Todd M. (author), Chen, Kevin (author), and Weerahewa, Jeevika (author)
- Format:
- Journal article
- Publication Date:
- 1998-10
- Published:
- Canada
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22302
- Journal Title:
- Agricultural and Resource Economics Review
- Journal Title Details:
- 27(2) : 209-217
- Subject Term:
- advertising, Canada, commodity promotion, consumption, dairy, farming, food industries, market analysis, promotion, and control
