- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Pollack, Judann (author)
- Format:
- Journal article
- Publication Date:
- 1997-07-28
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21567
- Journal Title:
- Advertising Age
- Journal Title Details:
- 68(30) : 3+
- Subject Term:
- advertising, campaign planning, campaigns, commodity promotion, dairy, journals, promotion, and milk