Diffusion research in rural sociology: the record and prospects for the future

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Fliegel, Frederick (author)
    Format:
    Book
    Publication Date:
    1993
    Published:
    International: Greenport Press, Westport, Connecticut.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20704
    Subject Term:
    adoption, adoption process, communication research, communication theory, decision making, diffusion, farmers, history, information dissemination, information sources, innovations, and social factors
    Notes:
    132 pages, Includes an historical overview of diffusion research from the 1940s to the 1970s, plus a discussion of recent trends and prospects for the future.

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