Trust and contry image : perceptions of european food distributors regarding factors that could enhance or damage New Zealand's image -- including GMOs

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Knight, John (author), Holdsworth, David (author), Mather, Damien (author), and Otago School of Business; University of Otago
    Format:
    Report
    Publication Date:
    2003-09
    URL:
    http://marketing.otago.ac.nz/Marketing/trustandcountry/trustandcountry.html
    Published:
    New Zealand
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: C18825
    Subject Term:
    attitudes, biotechnology, credibility, Europe, exports, food safety, image, international trade, marketing, New Zealand, perceptions, genetic engineering, and food industry
    Notes:
    ISBN: 1877156221

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