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Chick-fil-a
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Black, Baxter (author)
Format:
Book chapter
Publication Date:
2002
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17011
Subject Term:
advertising
,
commodity promotion
,
dairy
,
meat
,
poultry
,
promotion
, and
pork
Notes:
Pages 83-84 in Baxter Black, Horseshoes, cowsocks and duckfeet. Crown Publishers, New York. 262 pages., Comments on the competitive advertising approaches used to promote consumption of dairy products, beef, pork, chicken and turkey.
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