- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Tucker, M. (author), Wood-Turley, S. (author), and Truong, L. (author)
- Format:
- Journal article
- Publication Date:
- 1997
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15868
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 81 (4) : 18-40
- Subject Term:
- audience research, colleges, farm journals, and readership
