- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Chvosta, Jan (author), Rucker, Randal R. (author), and Watts, Myles J. (author)
- Format:
- Journal article
- Publication Date:
- 2001-05
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14733
- Journal Title:
- American Journal of Agricultural Economics
- Journal Title Details:
- 83(2) : 286-301
- Subject Term:
- beef, cattle, farmers, information needs, marketing, marketing information, and message content
