- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Dua, M.R. (author)
- Format:
- Journal article
- Publication Date:
- 1997
- Published:
- India
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14215
- Journal Title:
- Interaction
- Journal Title Details:
- 15(1-2) : 60-82
- Subject Term:
- development communication, India, media effectiveness, Satellite Instructional Television Experiment (SITE), television, television programming, and television viewing
- Notes:
- Published by the National Council of Development Communication, India.
