Mass communication and development: impact depends on strategies

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wete, Francis N. (author)
    Format:
    Book chapter
    Publication Date:
    1996
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14106
    Subject Term:
    development, development communication, development issues, mass communication, mass media, media effectiveness, and rural development
    Notes:
    First published in Africa Media Review, 3(1), 1988., Chapter 3 in Charles Okigbo (ed.), Development Communication Principles. African Council for Communication Education, Nairobi, Kenya. 365 pages.

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