- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Haney, William V. (author)
- Format:
- Article
- Publication Date:
- 1960
- URL:
- https://catalog.hathitrust.org/api/volumes/oclc/22124662.html
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes6 Document Number: C12551
- Subject Term:
- advertising, appeals (message), food, marketing, message content, and sales methods
- Notes:
- Francis C. Byrnes Collection, Pages 203-206 in William V. Haney, Communication: patterns and incidents. Richard D. Irwin, Inc., Homewood, IL. 321 p.