Audience responses to a risk communication message in four media formats

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kendall, Patricia (author / Colorado State University), Chipman, H. (author / South Dakota State College, Agricultural Extension Service), Auld, G. (author / Colorado State University), and Slater, M. (author / Colorado State University)
    Format:
    Journal article
    Publication Date:
    1996-05
    Published:
    USA: Society for Nutrition Education
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 105 Document Number: C09185
    Journal Title:
    Journal of Nutrition Education
    Journal Title Details:
    28(3) : 133-139
    Subject Term:
    appeals (message), food safety, media effectiveness, message, news releases, pesticides, public information, video, and risk management

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