- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- McClellan, Michael K. (author / Plexus Marketing Group, Atlanta, GA)
- Format:
- Journal article
- Publication Date:
- 1993-06
- Published:
- USA: Niles, IL : Century Communications Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 94 Document Number: C07092
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 31 (6) :22, 24-25
- Subject Term:
- audience analysis, direct mail, marketing, marketing techniques, target audience, and telecommunications
- Notes:
- James F. Evans Collection
