Is television worth your money? Millions of checkoff dollars are spent on TV. Here's what your money is buying

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dorman-Hickson, Nancy (author)
    Format:
    Journal article
    Publication Date:
    1993-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 91 Document Number: C06636
    Journal Title:
    Progressive Farmer
    Journal Title Details:
    108 (3) : 26-28
    Subject Term:
    advertising, media effectiveness, and television
    Notes:
    James F. Evans Collection

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