- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Journal article
- Publication Date:
- 1988
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 68 Document Number: C02861
- Journal Title:
- Dairynews
- Journal Title Details:
- 73(3) : 14-15
- Subject Term:
- advertising, buying behavior, commodity promotion, drink, economics of information, food, generic advertising, product promotion, and value of information
- Notes:
- James F. Evans Collection
