- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Journal article
- Publication Date:
- 1980
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 54 Document Number: C01020
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 18(6) : 68, 72-73
- Subject Term:
- advertising, agribusiness, media effectiveness, media selection, radio, retail promotion, sales promotion, and seeds
- Notes:
- AgComm Teaching
