Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08702
Notes:
Pages 159-168 in Gordon Wilson, Pamela Furniss and Richard Kimbowa (eds.), Environment, development and sustainability: perspectives and cases from around the world. Oxford University Press, Oxford, England. 290 pages.
12 pages., via online journal, Animal welfare and environmental impacts have been emphasized in the sustainable production of livestock. Labels are useful tools for clearly providing such attribute information to consumers. The aim of this study was to evaluate how human values influence consumer segments for beef with information on animal welfare and environmentally friendly production. Using a choice experiment, we examined whether animal welfare and environmentally friendly labels, country of origin and price impact consumer choice. As results, five heterogeneous consumer classes were identified using a latent class model: label conscious, domestic beef preferring, price conscious, animal welfare preferring and not interested in production method. Almost 90% of consumers were interested in and willing to pay for beef with animal welfare or environmentally friendly label. The classes with significant preferences for such labeled beef were affected by “openness to change”, “self-enhancement” and “security”. Improving consumer attitudes and strengthening consumer perception towards labeled beef by marketers and policy makers will be required.
Lockie, Stewart (author) and Wong, Catherine Mei Ling (author)
Format:
Book chapter
Publication Date:
2017
Published:
International: CSIRO Publishing, Clayton South, Victoria, Australia
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 18 Document Number: D10516
Notes:
217 pages., Pages 187-198 in Heinz Schandl and Lain Walker (eds.), Social science and sustainability. CSIRO Publishing, Clayton South, Victoria,Australia. 2017. 217 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08705
Notes:
Pages 240-249 in Gordon Wilson, Pamela Furniss and Richard Kimbowa (eds.), Environment, development and sustainability: perspectives and cases from around the world. Oxford University Press, Oxford, England. 290 pages.
