Examines the perceptions of agricultural scientists about the news media and their perceived need for media relations skills. Respondents indicated they might take training in communicating in crisis situations and writing newspaper columns.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 50 Document Number: C00407
Notes:
AgComm Teaching. Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Paper presented at the ACE/GPA public affairs workshop, National 4-H Center, Washington, D.C. area, May 22, 1980. 11 pp.
Suvedi, Murari (author), Lopez Ariza, Bernado (author), and Association for International Agricultural and Extension Education
Format:
Paper
Publication Date:
2009-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 185 Document Number: D00435
Notes:
Pages 67-77 in the proceedings of the 25th annual meeting of the Association for International Agricultural and Extension Education in San Juan, Puerto Rico, May 24-28, 2009.
Erickson, Bruce (author) and Lowenberg-DeBoer, James (author)
Format:
Survey report
Publication Date:
2018-07-19
Published:
USA: Purdue University, West Lafayette, Indiana
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10589
Notes:
20 pages., Via online - Power Point presentation. Summarizes retail dealers' adoption of precision technologies in agriculture, 1997-2017., The CropLife/Purdue University precision dealer survey is the longest-running continuous survey of precision farming adoption. The 2017 survey is the 18th, conducted every year from 1997 to 2009, and then every other year following. Major sections of the survey include precision technologies used by the retailers within their business/on their equipment, the adoption rates of precision products and services offered by retailers to customers, the dealer’s estimation of the acres in their area where farmers are using precision practices, and questions about profitability, technology investment, and constraints to adoption.
The 2017 survey shows substantial increases in the adoption of practices that provide data for understanding and managing inter- and intra-field variability. Grid/zone soil sampling, which was being offered by 35 to 57% of dealers in a period stretching from 1999 to 2013, increased to 67% in 2015 and to 78% offering in 2017. Soil EC mapping increased from 19% in 2015 to 31% in 2017, and dealers offering UAV services from 19% to 30%. At the same time variable rate technology (VRT) seeding prescriptions, VRT lime application, and VRT fertilizer application services are up, yet VRT pesticide offerings are down. Seventy eight percent of dealers are using autoguidance for their custom application and 73% are using sprayer section controllers.
Mitrovic, Zoran (author), Taylor, Wallace (author), Bytheway, Andy (author), and Centre for Community Networking Research, Monash University, Victoria, Australia.
Format:
Paper
Publication Date:
2007-11-05
Published:
South Africa
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C35683
Notes:
Community Informatics Research Network (CIRN) Conference 2007, Prato, Italy, November 5-7, 2007. 10 pages., Identifies gap between support services provided by ICTs and acceptance and use of those services by businesses.
11 pages, Climatic change has a negative impact on people’s livelihoods, agriculture, freshwater supply and other natural resources that are important for human survival. Therefore, understanding how rural smallholder farmers perceive climate change, climate variability, and factors that influence their choices would facilitate a better understanding of how these farmers adapt to the negative impacts of climate change. A Zero-inflated double hurdle model was employed to estimate the factors influencing farmers’ adoption of adaptation strategies and intensity of adoption at the household level in South Africa. Different socioeconomic factors such as gender, age, and experience in crop farming, institutional factors like access to extension services, and access to climate change information significantly influenced the adoption of climate change adaptation strategies among beneficiaries of land reform in South Africa. Concerning intensity of adoption, age, educational level, farming experience, on-farm training, off-farm income, access to information through ICT and locational variables are the significant determinants of intensity of adaptation strategies. Thus, education attainment, non-farm employment, farming experience are significant incentives to enhance smallholder farmers' adaptive capacity through the adoption of many adaptation approaches. This study therefore concluded that farm-level policy efforts that aim to improve rural development should focus on farmers’ education, on-farm demonstration and non-farm employment opportunities that seek to engage the farmers, particularly during the off-cropping season. The income from non-farm employment can be plough-back into farm operations such as the adoption of soil and water conservation, use of improved planting varieties, insurance, among others to mitigate climate variability and subsequently increase productivity. Policies and investment strategies of the government should be geared towards supporting education, providing on-farm demonstration trainings, and disseminating information about climate change adaptation strategies, particularly for smallholder farmers in the country. Thus, the government, stakeholders, and donor agencies must provide capacity-building innovations around the agricultural extension system and education on climate change using information and communication technologies.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02256
Notes:
Pages 95-106 in Keya Acharya and Frederick Noronha (eds.), The green pen: environmental journalism in India and South Asia. Sage Publications India, New Delhi. 303 pages.