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    Start Over Subject Term sales promotion

    41. Distribution of gains from research and promotion in multi-stage production systems: the case of the U.S. beef and pork industries

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wohlgenant, M.K. (author)
    Format:
    Journal article
    Publication Date:
    1993
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14822
    Journal Title:
    American Journal of Agricultural Economics
    Journal Title Details:
    75 : 642-651

    43. Empirical comparisons of in-store display vs. feature advertising and trade promotions vs. consumer promotions, measured at the brand and the category levels

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dufour, Jean-Claude (author) and Maisonnas, Stephane (author)
    Format:
    Journal article
    Publication Date:
    2005-03
    Published:
    Canada
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 165 Document Number: C27547
    Journal Title:
    Journl of Food Distribution Research
    Journal Title Details:
    36(1) : 227

    44. Enhancing food promotion in the supermarket industry: a framework for sales promotion success

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Livingstone, Sonia (author) and Simpson, Lisa S. (author)
    Format:
    Journal article
    Publication Date:
    2006
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36481
    Journal Title:
    International Journal of Advertising
    Journal Title Details:
    25(2) : 223-245

    46. Export promotion programs help U.S. products compete in world markets

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ackerman, K.Z. (author)
    Format:
    Journal article
    Publication Date:
    1993
    Published:
    International: Economic Research Service, U.S.Department of Agriculture, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14787
    Journal Title:
    FoodReview
    Journal Title Details:
    16(2) : 31-35

    47. Farm agencies field depression : agrimarketers favor promotions

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Geiger, B. (author)
    Format:
    Journal article
    Publication Date:
    1986
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 61 Document Number: C01848
    Journal Title:
    Advertising Age
    Journal Title Details:
    (December 15, 1986) : 86MW
    Notes:
    "Agricultural marketers, rural advertisers and advertising agencies in the Midwest are feeling the effects of the depressed U.S. farm economy. Farm billings at the 50 largest agricultural agencies are projected to drop 11.5% in 1986. Farm advertisers increasingly are cutting back their ad budgets."

    48. Farm publication plans for 1942 for the Agricultural Publications Association

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Report
    Publication Date:
    1941-10-28
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36880
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 15, 10 pages., Proposal from N. W. Ayer and Son, Inc.

    49. Farm publications start battle for place in the sun

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Report
    Publication Date:
    1940
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36874
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 14, 4 pages., Summarizes spring offensive launched by APA to promote increased use of space in farm publications.