Subject Term: media selection and campaign planning

Start Over Subject Term media selection Subject Term campaign planning

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: McLellan, Iaian (author)
Format:: Journal article
Publication Date:: 1985
Published:: Zaire: Clearinghouse on Development Communication, Arlington, Virginia.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16530
Journal Title:: Development Communication Report
Journal Title Details:: 50 (Summer) : 1,10

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Agency for Toxic Substances and Disease Registry, U. S. Department of Health and Human Services.
Format:: Report
Publication Date:: 2005-08-23
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: C23939
Notes:: 26 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: National Association of Farm Broadcasting, Platte City, Missouri.
Format:: Report
Publication Date:: 2008-11-14
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28500
Notes:: 4 pages., Summary of an educational session at the 2008 NAFB convention, Kansas City, Missouri. "Top agency advertising and PR communications professionals share their insights about communications plans and strategies and what can enhance the agency-media relationship, grow business, and best serve clients."

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Thompson, Hannah (author) and Rhoades-Buck, Emily (author)
Format:: Journal article
Publication Date:: 2013
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 189 Document Number: D01600
Journal Title:: Journal of Applied Communications
Journal Title Details:: 97(1) : 66-79

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kern, K. Robert (author)
Format:: Journal article
Publication Date:: 1979-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: C26816
Journal Title:: Journal of Extension
Journal Title Details:: 17 : 6+
Notes:: Quantative approach to estimating the impact/productivity of various media for extension communications. Involves using subjective data objectively.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Linn, Michele (author) and Content Marketing Institute, Cleveland, Ohio.
Format:: Report
Publication Date:: 2010-12
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35963
Notes:: 11 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Salcedo, Rodolfo N. (author)
Format:: Journal article
Publication Date:: 1974
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 31 Document Number: B03319
Journal Title:: Journal of Extension
Journal Title Details:: 12 (2) : 9-19
Notes:: James F. Evans Collection

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Keyes, Claire (author / Bader Rutter and Associates)
Format:: Journal article
Publication Date:: 2008-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28546
Journal Title:: Agri Marketing
Journal Title Details:: 46(9) : 30, 33
Notes:: Posted at http://www.agrimarketingdigital.com/?iid=19654

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Gordon, Ross (author), Hastings, Gerard (author), McDermott, Laura (author), and Evans, W. Douglas (author)
Format:: Book chapter
Publication Date:: 2008
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01365
Notes:: Pages 74-90 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Mata, Jose I. (author)
Format:: Guide
Publication Date:: 1992
Published:: Peru: Academy for Educational Development (AED)
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 136 Document Number: C20743
Notes:: Burton Swanson Collection, 259 pages. Communication for Technology Transfer in Agriculture Project

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