Subject Term: media selection and audience analysis

Start Over Subject Term media selection Subject Term audience analysis

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: AgriMarketing staff (author)
Format:: Journal article
Publication Date:: 1994-04
Published:: USA: Niles, IL : Century Communications Inc.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 96 Document Number: C07689
Journal Title:: Agri Marketing
Journal Title Details:: 32 (4) : 60-63
Notes:: James F. Evans Collection

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Agency for Toxic Substances and Disease Registry, U. S. Department of Health and Human Services.
Format:: Report
Publication Date:: 2005-08-23
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: C23939
Notes:: 26 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Lamm, Kevan W. (author), Rumble, Joy N. (author), Carter, Hannah S. (author), and Lamm, Alexa J. (author)
Format:: Journal article
Publication Date:: 2016
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11039
Journal Title:: Journal of Agricultural Education
Journal Title Details:: 57(1) 91-105
Notes:: Focus on the most effective means of communicating with opinion leaders. In this study, respondents were asked to indicate whether they were interested in interacting with alumni of leadership development programs through a list of eight potential communication channels.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kern, K. Robert (author)
Format:: Journal article
Publication Date:: 1979-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: C26816
Journal Title:: Journal of Extension
Journal Title Details:: 17 : 6+
Notes:: Quantative approach to estimating the impact/productivity of various media for extension communications. Involves using subjective data objectively.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Fugelsang, Andreas (author)
Format:: Journal article
Publication Date:: 1979-10
Published:: International: Clearinghouse on Development Communication, Arlington, Virginia.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16607
Journal Title:: Development Communication Report
Journal Title Details:: 28 : 8-9

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Gordon, Ross (author), Hastings, Gerard (author), McDermott, Laura (author), and Evans, W. Douglas (author)
Format:: Book chapter
Publication Date:: 2008
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01365
Notes:: Pages 74-90 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Mata, Jose I. (author)
Format:: Guide
Publication Date:: 1992
Published:: Peru: Academy for Educational Development (AED)
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 136 Document Number: C20743
Notes:: Burton Swanson Collection, 259 pages. Communication for Technology Transfer in Agriculture Project

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kern, K. Robert (author)
Format:: Workbook
Publication Date:: 1994-01
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 192 Document Number: D03076
Notes:: Compiled for PRIDE: Project in Development and the Environment. 79 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Evans, James F. (author / University of Illinois) and University of Illinois Champaign-Urbana, Illinois
Format:: Article
Publication Date:: 1969-11-19
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: C18882
Notes:: 7 pages; Speech delivered at the Sheep Industry Development Program Regional Workshop, Urbana, Illinois, November 19, 1969

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Semler, Jack (author)
Format:: Journal article
Publication Date:: 2014-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02926
Journal Title:: Agri Marketing
Journal Title Details:: 52(5) : 25
Notes:: Report of research comparing use and evaluation of media by agri-marketers and business-to-business marketers. Results show significant differences.

Bibleaves