Pages 77-78 in Extension Circular 521, Review of Extension Research, January through December 1958, U.S. Department of Agriculture, Washington, D.C. Summary of a research project report, Louisiana State University, Baton Rouge. 1958. 59 pages.
Pages 64-65 in Extension Circular 534, Review of Extension Research, January through December 1960, U.S. Department of Agriculture, Washington, D.C. Summary of a thesis for the master of science degree, Michigan State University, East Lansing. 1960. 120 pages.
Pages 75-76 in Extension Circular 541, Review of Extension Research, January through December 1961, U.S. Department of Agriculture, Washington, D.C. Summary of class research project, Michigan State University, East Lansing. 1961. 82 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08624
Notes:
Located in Review of Extension Studies, volumes for 1946-1956, U.S. Department of Agriculture, Washington, D.C., Summary of U.S. Federal Extension Service, U.S. Department of Agriculture, Washington, D.C. Extension Service Circular 502. 14 pages.
Page 85 in Extension Service Circular 544, Review of Extension Research, January through December 1961, U.S. Department of Agriculture, Washington, D.C. Summary of Special Report 6, Office of Extension Studies, Cornell University, Ithaca, New York. 1962. 45 pages.
Kinsey, Jean (author) and Shiratori, Sakiko (author)
Format:
Paper
Publication Date:
2011-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 185 Document Number: D00491
Notes:
Paper presented at the Agricultural and Applied Economics Association's 2011 AAEA and NAREA joint annual meeting, Pittsburgh, Pennsylvania, July 24-26, 2011. 22 pages.
4 pages., via database, Much attention has been focused
on the relationship between advertising and food prices. Critics argue that
advertising food products only increases costs-costs that consumers
ultimately must pay. Others contend
that the advertising is quite beneficial
from an information perspective, particularly in light of its relatively small
cost.
Newspapers are one of the principal means of advertising by the food
industry, second only to television. In
1978, almost $1 billion was spent for
newspaper ads by firms in the food
marketing system (foodstores, food
manufacturers, and eating and drinking places). These ads are read by
three out of every four consumers.
Among all retailers, grocery stores
rank third in the volume of newspaper
advertising purchased; food manufacturers rank fifth among all manufacturers.
Page 78 in Extension Circular 521, Review of Extension Research, January through December 1958, U.S. Department of Agriculture, Washington, D.C. Summary of research reported in Missouri Agricultural Experiment Station Bulletin 702, University of Missouri, Columbia. 1958. 16 pages.
