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    Start Over Subject Term media effectiveness Subject Term print media

    43. Getting the write message right: review of guidelines for producing readable print agricultural information materials

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Morris, Craig D. (author) and Stilwell, Christine (author)
    Format:
    Journal article
    Publication Date:
    2003
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: C26725
    Journal Title:
    South African Journal of Library and Information Science
    Journal Title Details:
    69(1)

    44. How audiences use the media

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Scherer, Clifford (author), Yarbrough, Paul (author), and Department of Communication, Cornell University
    Format:
    Conference paper
    Publication Date:
    1991
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 90 Document Number: C06426
    Notes:
    James F. Evans Collection, Mimeographed, 1991. 10 p. Paper presented at the USDA/University of Missouri videoconference "Poised for the Press" on September 5, 1991., Print media seem to have a clear edge over television and radio in communicating complex information which requires detailed explanations. Most effective choice of media depends on what needs to be communicated.

    45. How different consumer groups with distinct basic human values gather, seek and process information on meat topics: the case of the German Animal Welfare initiative

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hirsch, Darya (author), Meyer, Christian H. (author), Massen, Cristina (author), and Terlau, Wiltrud (author)
    Format:
    Journal article
    Publication Date:
    2019
    Published:
    Germany
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11082
    Journal Title:
    International Journal on Food System Dynamics
    Journal Title Details:
    10(1) : 100-113
    Notes:
    Available online at www.centmapress.org, Results showed that depending on expressed meta-values, respondents had different specific information sources and needs. Online sources were rarely mentioned, the majority of consumers referred to brochures, flyers and interpersonal contacts.

    46. How grammatical choice shapes media representations of climate (un)certainty

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bailey, Adriana (author), Giangola, Lorine (author), and Boykoff, Maxwell T. (author)
    Format:
    Journal article
    Publication Date:
    2014-06
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07357
    Journal Title:
    Environmental Communication
    Journal Title Details:
    8(2) : 197-215

    47. Idaho Unido: providing print media that meet the needs of Hispanic populations in distributed rural areas

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Beachboard, Martine Robinson (author)
    Format:
    Paper
    Publication Date:
    2004-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22326
    Notes:
    Presented at the annual meeting of the Association for Education in Journalism and Mass Communication, Toronto, Canada, August 2004. 13 pages.

    50. Influence of subjective norms and communication preferences on grain farmers' attitudes toward organic and non-organic farming

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hall, Kelsey (author) and Rhoades, Emily (author)
    Format:
    Research report
    Publication Date:
    2009-06-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C29059
    Notes:
    Presented at the 2009 conference of the Association for Communication Excellence (ACE) in Des Moines, Iowa, June 6, 2009. 26 pages.