Posted at http://www.ipra.org/frontlinedetail.asp?articleid=1357, Author emphasizes courting stakeholders and building alliances strong enough to withstand media attack.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 94 Document Number: C07143
Notes:
James F. Evans Collection, In: Report on ag communication research, Iowa State University. Prepared for NCR90 communication Research Meeting, October 25, 1989. Mimeograph. [p. 11]
8 pages., via online journal., The present study was conducted in Yadgir district of Karnataka to know about the perception of farmers on the ill effects of agro chemicals. One hundred and twenty farmers were interviewed personally with the help of pre-structured schedule. The results revealed that a large number of respondents had perceived delay in ripening (70.83%), less resistance to diseases (76.66 %), through emission of toxic gases (80.83%) and changes in soil organic matter decomposition (80.00%). Cent per cent respondents expressed resistance developed to pesticides by helicoverpa, spodoptera and parthenium and beneficial organisms like earth worms and predators were affected.
Killing of natural enemies by pesticides affect Trichograma (80.00%) and lady bird beetle (75.00%), while handling agro chemicals cent per cent perceived it is going poison human body. The correlation indicates attitude towards chemical fertilizers, extension participation and mass media had shown positive highly significant at 1% level. Regarding factors influencing on agro chemicals land holding and education observe 50.63 per cent of variation. On the other hand farmers were suggested to make the availability of pest resistance variety by majority (83.33%) of the respondents.
