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    31. A case study examination of social norms marketing campaign to improve responsible drinking

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wolf, Marianne McGarry (author), Dana, Allison (author), Wolf, Mitchell J. (author), and Petrela, Eivis Qenani (author)
    Format:
    Journal article
    Publication Date:
    2012-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 187 Document Number: D00987
    Journal Title:
    Journal of Food Distribution Research
    Journal Title Details:
    43(1) : 96-102

    32. A consumer behaviour approach to analyse handmade and locally made agrifood products in western Honduras

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Salazar-Ordonez, Melania (author), Cordon-Pedregosa, Rosa (author), and Rodriguez-Entrena, Macario (author)
    Format:
    Journal article
    Publication Date:
    2018
    Published:
    Honduras: AgEcon
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10584
    Journal Title:
    Economia Agraria y Recursos Naturales
    Journal Title Details:
    18(2) : 5-27
    Notes:
    23 pages., via database., Results of this study indicate that the consumption of handmade and locally made agrifood products increases for consumers who read nutrition labels and health claim information and for those with higher income and are younger. Authors offer suggestions for improving communications.

    35. A legacy of cooperation and innovation: Blue Diamond marks 100th anniversary as co-op that made U.S. world leader for almonds

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gray, Allen (author)
    Format:
    journal article
    Publication Date:
    2010-05
    Published:
    USA: Rural Development, U.S. Department of Agriculture, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30165
    Journal Title:
    Rural Cooperatives
    Journal Title Details:
    77(3) : 4-8, 42-43

    36. A lesson in meeting the competition head-first

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Murphy, Dan (author)
    Format:
    Commentary
    Publication Date:
    2006-06-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: C24073
    Notes:
    From Meatingplace.com via Food Safety Network. 2 pages., Author suggests that the meat industry can learn lessons in marketing communication from the cotton industry.

    38. A little birdie told me about agriculture: best practices and future uses of Twitter in agricultural communications

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Meyers, Courtney (author), Abrams, Katie (author), Allen, Katie (author), and Shultz, Alyx (author)
    Format:
    Journal article
    Publication Date:
    2010
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 181 Document Number: C36674
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    94(3-4) : 6-21

    39. A marketing approach to the analysis and evaluation of communication processes involving and affecting farmers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Golay, G.L. (author / Northwestern University, Evanston, IL)
    Format:
    Research report
    Publication Date:
    1971-03-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: C22712
    Notes:
    Course: Marketing D-52, Communication Methods in Marketing, Northwestern University, Evanston, IL