Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C35774
Notes:
"The Farm Journalist"series via online. 3 pages., Suggests that ag magazines must respond to the new reality calling for readers to be far better served and to charge accordingly. "The force driving magazines forward will be content rather than advertising."
Posted at www.ageditors.com, Author emphasizes the continuing mission of agricultural journalists and encourages involvement in their professional organization.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22555
Notes:
Presented at the Agricultural Forum of The Miller Publishing Company, Minneapolis, Minnesota, August 24, 1976. 12 pages., Describes the role of the independent farm press and argues for strengthening the independent sector of agricultural publishing. Emphasizes the editorial and technological dimensions.
"T. Harold Forbes and Francis T. Hunter are the youthful team who turned suddenly from entertainment and sport to clip the long whiskers of country journalism, put it into a suit of modern clothes and bring it smack up to date."
