5 pages., Via online magazine., Winner of the 2017 Borlaug cast communication award, Jayson Lusk, shares the three challenges he sees in effectively communicating with the general public as well as some potential solutions.
Zamani, G.H. (author), Gorgievski-Duijvesteijn, Marjan (author), Yazdanpanah, Masoud (author), Forouzani, Maasoomeh (author), and Zarafshani, Kiumars (author)
Format:
Proceedings
Publication Date:
2005-05-25
Published:
Iran
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 152 Document Number: C24574
Journal Title Details:
21
Notes:
James J. Connors of The Ohio State University edited the proceedings., 10 p. Paper presented at the International Agricultural and Extension Education group's 21st annual conference May 25-31, 2005, in San Antonio, TX
Quraishi, M.A. (author / Secretary, Department of Rural Development, Ministry of Agriculture and Irrigation, India) and Secretary, Department of Rural Development, Ministry of Agriculture and Irrigation, India
Format:
Journal article
Publication Date:
1975-04-16
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 43 Document Number: B05048
Buccola, J.T. (author), Orden, D. (author), and University of Minnesota, Dept. of Agricultural and Applied Economics.; University of Minnesota, Dept. of Agricultural and Applied Economics.
Format:
Journal article
Publication Date:
1980
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 52 Document Number: C00632
"This study used semi-structured interviews to examine the attitudes and values of Peruvian coca growers toward coca leaf and cocaine basic paste (CBP) consumption and its distribution. The Ss of the study were 186 coca growers (aged 20-54 yrs) from Peruvian jungle valleys who are involved in illegal commercialization of coca leaf and cocaine paste production. Data collected in 1994 reveal that growers consider coca leaf to be a most profitable product and a unique opportunity to improve their quality of life. Although growers acknowledge that a problem exists among local users, they do not assume any responbility for CBP consumption and dissemination in rural areas. This leads to the conclusion that awareness of a CBP consumption problem is not enough for growers to stop drug production; they need consistent training in social values, as well as support in legal and economic alternatives."